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How Technology Has Changed the Gambling & Casino Industry

By Special Guest
Albert Tuman
March 31, 2020



The technological advancements being witnessed around the world have had a major impact on almost all industries, including the gambling and casino industry. It is all down to the internet’s rapid growth, as well as the development of modern portable devices and high-end Smartphones and PCs, that casino games are more accessible than before. Over a short period of time, the industry has opened up to adaptive integration of technology, where the demands of the new generation of gamers and gamblers have been addressed.

Even with the emergence of Betway online casino and other brands, what can be said to be the biggest influence of technology in the fast-growing industry?

Online casino gaming

The gambling industry has shifted much of the focus to the online platform, which is quite a big achievement. Online casinos have seen massive improvements over the years thanks to continuous technological innovations. Today, gamers experience better graphics and a largely user-engaging atmosphere.

Even better, gaming is not limited to websites alone. With the biggest population now owning a Smartphone, all that is needed is good internet connection, and several casino games can be played right from the Smartphone, from wherever you are.

AV/VR Casino gaming

Over the same period, Augmented Reality (AR) and Virtual Reality (VR) technologies have grown immensely. They are now available on ordinary Smartphones, and they enable users to play AR/VR games via a Virtual Reality Handset, which makes gaming a more immersive experience.

The same technology is also being used in online casinos where popular games like Blackjack, slot games, and Poker can be enjoyed with the ultimate real-world casino experience.

Artificial Intelligence (AI)

Artificial Intelligence could be the fastest growing technology in the world today, and over the last few years, it has shown a lot of potential in the casino industry. As in other industries, customer experience counts as one the leading trends driving businesses forward, and today it is applicable in online casino gaming. Through AI, chatbots are employed in the customer care portal to respond to common customer concerns.

These bots facilitate prompt resolutions for processes such as payments and withdrawals, and navigation through websites. Also, in a Betway casino perspective, AI helps in the creation of player Vs machine practice games.

Cashless payments

Initially, there were only a few payment options, but the advancement of technology has brought a breath of fresh air in the gambling and casino industry. Technology has paved the way for a broader array of payment options, most of which are safer, faster, and far more convenient.

Traditional brick and mortar casinos could not afford such luxuries in the past, which resulted in the industry being painted a hub for frauds and money laundering. Today, customers can enjoy safe cashless transactions using credit and debit cards, as well as cryptocurrencies, an option that was only introduced into the industry recently.

In brief

In light of the above advantages attributed to the growth of technology, there is every reason to believe that things are better, and the best is yet to come. The last couple of years have been quite dynamic for the gambling and casino industry, with top companies like Betway investing a lot to make gambling as appealing to the users as possible through a series of innovations.



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